Property and project landing pages
One page per project or flagship property: location, floor plans, video, enquiry form, tracking. The portal shows the property; the landing page sells it.
Real Estate Marketing
Real estate marketing that brings enquiries, not just clicks.
People search for property on portals, but they place their trust in an agent, a developer, a brand. We make both visible: landing pages for individual properties and whole projects, social ads with video and virtual tours, Google Ads for buyers searching in your area, plus content and email for the ones who are not ready yet. For estate agents, developers and property managers, in the marketing subscription from 1,490 € a month.
Services
What we do for real estate companies.
Social ads with video
Instagram and Facebook ads with walkthroughs, drone shots and neighbourhood footage, targeted by area, age and interest. Retargeting for everyone who opened the brochure.
Google Ads
Campaigns for searches like 'buy flat' plus the district, for new-build projects and for listing mandates (people searching how to sell), with call and form tracking.
The agent's brand
Website, Google Business Profile, reviews and content, so owners instruct you rather than the next portal. A listing mandate is the most valuable lead you can win.
Video and content
Property videos, market updates for the district, guides for buyers and sellers. Content that gets found on Google and shared on social media.
CRM and email
Capture prospects, segment them by search profile and let them know automatically when a matching property comes up. Enquiries turn into completions.
Benchmarks
What real estate marketing costs.
2 to 8 €cost per click for property searches on Google Ads
500 to 3,000 €typical ad budget per property or project
1,500 to 5,000 €monthly agency retainer
from 1,490 €real estate marketing in the subscription, per month
Leads
Two audiences, two campaigns.
Buyers and tenants search actively, on portals and on Google. What counts here is visibility for the specific property, speed of reply and a landing page that answers every question before anyone picks up the phone. Owners who want to sell are looking for something else entirely: an agent they can trust. What counts there is the brand, the reviews, real knowledge of the district and content that shows you know your market.
Most real estate companies invest only in the first group. Yet listing mandates are the real bottleneck, and that is where marketing has the biggest lever: a well-kept Google Business Profile, reviews, a valuation tool on the website, market reports, social media with a face behind it. We build both campaigns and measure them separately.
Who we work with
Estate agentsDevelopers and project teamsProperty managementHoliday letsCommercial propertyProperty investmentArchitectsPrefab and construction
Showcase
Work for property and construction.
Landing pages, campaigns and videos made by our team.
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Englisch Dekor Branding & AdsBranding · Digital · Grafikdesign
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FAQ
Questions about real estate marketing.
What does real estate marketing cost?
Agencies charge 1,500 to 5,000 € a month plus ad budget, and 2,000 to 10,000 € for a project landing page. Clicks cost 2 to 8 €. In the marketing subscription, real estate marketing is included from 1,490 € a month, with ad budget running through your own accounts.
How do I win more listing mandates as an agent?
Through brand and trust: a Google Business Profile with reviews, a website with a valuation tool and market reports for your district, social media with a face behind it, and Google Ads for sellers searching in your area. Owners instruct the person they know and believe.
Are social ads worth it for property?
Yes, especially with video: walkthrough, drone, neighbourhood. Meta reaches people who are not actively searching yet, and retargeting brings back everyone who looked at a brochure. For new-build projects, social ads are often the strongest channel.
Do I need a separate landing page for every property?
For flagship properties and projects, yes. A portal shows your property next to ten others; a landing page shows it on its own, with video, floor plans and an enquiry form, and it can be advertised and measured.
Do you work with developers as well?
Yes, from the project brand to the sales landing page to campaigns for each construction phase. Developers usually need Growth or Power, because several projects run in parallel.
Read more
Related pages.
Real Estate Marketing
Properties that get seen. Agents who get instructed.
On the first call we look at your current marketing and tell you where the next enquiries will come from. Free, no strings attached.